The Road To Enhanced Online Marketing Begins With The User

I attended a webinar presented by a good friend of mine, and it was so great, that I decided to give you the key points that every single one of us, who has any type of website, can use to make our sites better. The webinar was presented by Kim Krause Berg, Search marketing and UX (User Experience) Manager of LiBeck Integrated Marketing, and founder of my favorite forum (where I am also a moderator),... read more

Just Say No To Scope Creep

If you do work for clients, whether it’s web design, web development, or any kind of freelance work, you’ve probably encountered “scope creep”. Scope creep goes by several other names like project creep, feature creep, etc. but the basic meaning remains the same. For those who may be just starting out as a freelancer, and haven’t yet had to deal with scope creep,... read more

5 Sites To Get Awesome Designs At Affordable Prices

The following is a guest post by Lior. For those of you new to crowdsourcing, it’s something that you may want to look into if you need work done and want to save some money. It simply means the job you need doing is farmed out to a community of workers rather than one particular company. A good example would be if you needed a designer. Instead of putting your “eggs in one basket” so to... read more

Don’t Forget These 5 Things On A New Site

I recently acquired the excellent Web Design Checklist, which does a great job of listing all the little things one should remember to include in a new site. I love it. But guess what? I forgot to look at it when I created my newest site. DOH! (Can you see my forehead hitting my desk right about now?) Luckily, it’s only been a week or two (who remembers) since I uploaded the new site, so I quickly... read more

DIY Website Design – Is It Right For You?

Designing a website can be expensive, so it makes sense to look for every opportunity to reduce those expenses. One option that many people choose is to design their own site rather than paying a web designer or web design company. This could be the right choice for you, or it may end up costing you more in the long run. The first half of this article will explore what it takes to design your own website... read more

So You Want To Be A Web Designer?

Lots of people want to be web designers. In fact, web design is very likely the first (and maybe only) thing that everyone thinks of when asked how people make money online. Tell someone you meet on the street, when asked what you do, that you work on the Internet, and I’ll bet that person will assume you mean you’re a web designer. Now you and I know that’s only one of many ways to make... read more

Promote Locally, Benefit Globally

Promotion. Sometimes it feels like a dirty word. For some people, the act of promoting themselves, their sites, or their brands is the hardest part of working for themselves. Over time, we’ll discuss lots of promotion ideas so that what seems hard suddenly looks much, much easier. Today, I wanted to focus on local promotion. Sure, a site is usually (though not always) global in nature,... read more