5 Ways to Maximize the Power of Social Media

This is a guest post by Kelly Austin. Social media presents a very attractive way to advertise. With little to no capital investment required, utilizing social media allows businesses to reach a wide audience on networks with a lot of internet traffic. Here are a few suggestions to maximize efficiency when using social media websites: Fill Out All Pertinent Information It is surprising the number of... read more

Facebook Content Marketing – How To Effectively Display Your Content

The following is a guest post by Kaushal Gandhi. Facebook is a great way to get your business or promotional message out there, but only works if your content is seen. You can post videos, messages, or photos, but it will do you little good if no one sees them. The Facebook news feed shows only a fraction of the posts from a user’s network; in fact, 99% of the posts are filtered out. To get your... read more

FriendShuffle: StumbleUpon for Facebook and Twitter

This is a guest post by Lior Levin. Where most Web apps today are trying to be either the Twitter or the Facebook of their separate niche, Friendshuffle is out to be the StumbleUpon for Twitter and Facebook. The idea is fairly simple. When you visit Friendshuffle, you connect it with your Twitter and/or your Facebook account and Friendshuffle, with a UI very similar to StumbleUpon, lets you... read more

When Old-Fashioned Marketing Trumps Sexy Social Media Marketing

This is a guest post by Brandon Leibowitz. Something wrong is happening out there in social media world, and it’s taking over common sense. Social media marketing is an excellent tool for entrepreneurs who want a quicker way to establish brand identity, build relationships and recruit employees and independent contractors. However, there’s something wrong when it takes over your entire... read more

Social Media Marketing – A Book Review

You know all those social media gurus you see everywhere? Round them all up and ask them to raise their hands if they’ve had a major publisher publish their 300+ page book on social media. I’d bet 99.99% of them don’t have a 2 page book published. Liana Evans does, though, and it’s a social media marketing book I’ve just finished reading, so I’m going to share my... read more

Conference: The Integration of Social Media and Email Marketing

Want to go to a social media conference in San Francisco in September 2010? I’ve been given a discount code to the Social Email Marketing event that I can pass along to all of you. This conference promises to be special because it melds an old online marketing technique – email – with the growing popularity of social media marketing. Imagine the power of that combination! If you decide to... read more

Discovering New Bloggers and Blog Resources: Part 2 of 3

Thanks to the FamousBloggers ComLuv Contest, I’ve been introduced to several bloggers and resources that weren’t already on my radar because they are generous sponsors of the contest. Discovering these new bloggers and resources is like finding money in a parking lot – it’s just a neat little surprise. So today, I’m focusing on introducing you to the ones that I was... read more

Has Our Attention Span and Ability To Be Noticed Been Obliterated By Extreme Social Streams?

In The Old Days of Social Media In the beginning…when blogging and social networks such as Twitter and Facebook first became a part of our lives, it felt like this: And Then We Caught The Need For Speed I think it’s obvious to everyone that it’s getting harder and harder to keep up with everything these days. We are able to see it all streaming past us, and we recognize that much of it... read more

Can My Site Really Get More Traffic Because I Tweet?

The following is a guest post by Beth Hrusch. With roughly 18 million registered users in the U.S. alone and a growth rate of about 3% each year, Twitter is arguably the fastest growing social media site in existence. In fact, about 19% of all adult Internet users are now on Twitter, up from 11% just a year ago. Twitter use represents an undeniable trend in small business advertising. A 2009 survey by... read more

eBusiness Tips: Social Conversations

Today’s wise words from ’round the web focus on the conversations that take place about us and with us (if we so choose). How we are perceived is often dependent upon how we participate in that social interaction. See if either of these resonate with you. They do for me. 5 Marketing Lessons from Online Dating Whether it’s an online profile or your website, visitors usually don’t... read more