Two Places You Might Not Have Thought To Brand Yourself
TweetThis is a guest post from a good friend, Dave Dugdale, also known as SolarDave. Dave is a man of many talents, with his latest being that of a home rental expert. Here he gives us all a couple of great branding tips so watch, learn and enjoy.
Transcript:
[Two Places You Might Not Have Thought To Brand Yourself]
Hi my name is Dave Dugdale and I wanted to thank Donna for letting me do another guest post.
I have been doing lots of videos lately so I thought instead of writing this post I would create a video.
I am going to run through two places that you might not have thought to brand yourself on your site.
To help yourself standout from whatever niche you in you really need to use every chance you get to help people remember your name and what you look like.
I try to place my picture just about everywhere I can on my sites, like on my SolarDave site even though I know it is the right thing to do I am still amazed when I go to solar conferences or other events when people walk up to me and say, “Hey are you SolarDave?”
Contact Form Page
So the first place to increase your branding is on your contact form page. On my contact form I ask them what my first name is, which is pretty obvious since the site is called SolarDave. This also helps me weed out emails that make it through this first filter because when I get an email from someone and they do not use my first name and I have it plastered all over my site, I pretty much know that it is going to be spam.
RSS Reader
If you are like me I read blogs from my RSS reader and hardly ever go to the site (like Donna’s site for instance). I use a plug-in on my blog called RSS Footer from a guy I can never pronounce correctly – that works great.
What you do is not only include your name and a link your site but include your photo (or logo if you are not branding just yourself but your company.) This also helps when people scrape your feed, so your brand follows you even on the scraped sites.
Well that’s it, I hope you enjoy these two tips and have a great day!
Thanks!
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I never knew about the RSS footer plug-in. I installed it and it worked perfect. Now my picture appears with my thank you message at the bottom of my articles when people subscribe by e-mail. Thank you for this article.