Two Places You Might Not Have Thought To Brand Yourself

This is a guest post from a good friend, Dave Dugdale, also known as SolarDave. Dave is a man of many talents, with his latest being that of a home rental expert. Here he gives us all a couple of great branding tips so watch, learn and enjoy. Transcript: [Two Places You Might Not Have Thought To Brand Yourself] Hi my name is Dave Dugdale and I wanted to thank Donna for letting me do another guest... read more

Let Your Logo Speak To The Public On Every Occasion

The following is a guest post from Ben Johnson of Logoinn, custom logo design service provider based in UK. One of the most crucial activities when crafting a marketing and branding plan is to get a logo for your company. A well-designed custom logo communicates a message to the public, conveying what your business is all about. Although Google’s logo is well-known and well-designed, Google often... read more

Personal Branding: Not Like Cattle Branding

A couple of weeks ago, I had a mini family reunion with my sister and brother along with our spouses/love interests. We don’t get together very often, so it was a fun evening as we filled each other in on the latest happenings in our lives. Of course, work always seems to come up in conversations, and inevitably, my particular chosen profession is always misunderstood. Because I live and breathe... read more

Discovering Your Personal Brand

A new issue of Personal Branding magazine (Volume 2, Issue 3) will be available on February 1, but you can download the free sample issue right now. This edition’s sample issue includes my own article, “An Exercise: From Discovery to Search-Optimized Pitch“, as well as 5 other articles such as “Use the Internet to Discover Yourself“. The full paid issue available this Sunday... read more

Establishing Credibility As An Expert

I recently ran a series of posts in which we established that you are an authority (or expert) in something, and that you can share your expert knowledge with others. We then discussed ways in which you could be recognized as an authority by others, including Influencers. One point we didn’t discuss in detail was the aspect of establishing credibility as an expert, so let’s delve into that a... read more