This morning, as I was on my Internet travels, floating from one new blog to another, I found myself on a blog written by a man who lives not far from me. It’s always interesting to discover a neighbor in this vast ‘net world, so I stopped long enough to read a bit of what he had written. I noticed this little tidbit of advice and thought I would pass it along to you, with my own thoughts injected as well, of course.

Chris Hartwell, of New Orleans Internet Marketing, said:

I tell everybody I know, if you’re interested in anything, start a website on it. Let me help you with it. Just put something out there, and sooner or later, if you work on it a little bit, it will make some money for you.

He then goes on to say:

The fact is, advertisers need relevant space to advertise.

He is absolutely correct. Even if you aren’t exactly sure what you are doing, or what you should be doing, get it started. You can work out the kinks later, but the sooner you have a presence on the net, the sooner it will be a presence that has monetary value.

Buy a domain name, purchase hosting, install WordPress, and establish yourself as an Internet Entity. You can dress it up with a nicely designed theme, and worry about content and monetization later. But the sooner you have an actual site, the sooner it can begin the aging process. (Hint: In general, the older a site is, the more value it has).

One last thing: After you’ve created your site, you’ll need at least one link to it, so that the search engines can discover it. Once the search engines discover it, they mark that discovery date as the “birthdate” of your site. If you create your site today, but the search engines don’t know about it for a couple of years, they won’t show it as being a nice, 2-year-old aged site. The quickest way to get links is to submit your brand new blog to blog directories. We can discuss those in detail later, but for now, if you just run a search on your favorite search engine for the phrase “blog directory”, you should find plenty to submit to.

So, as Nike would say, Just Do It!

(from Smash Mouth. "AllStar" Astro Lounge. Interscope Records, 1999.)

Posted on September 10th, 2007 by DazzlinDonna
Filed under: Business Development